 |
The Marketing PodcastAuthor: Magdalena Albiska
All topics connected to marketing. Language: en-us Contact email: Get it Feed URL: Get it iTunes ID: Get it |
Listen Now...
Episode 5. Nida Leardprasopsuk on Branding, Positioning and Pricing Service-Based Businesses
Episode 5
Tuesday, 2 March, 2021
Interview with Nida Leardprasopsuk - international business coach, branding and marketing strategist for service-based business.In this episode we talk about positioning, branding and sales strategy. About finding your niche and identifying your target customer's problem in order to present them with a solution. We talk about the advantage of becoming known as the top expert in a narrow field vs. providing a service tailored to a wide audience. We also cover pricing strategy and how to attract new clients. Some of the things we identify as key success factors include kindness and etiquette. People are looking for real connections in an age of chatbots, automated in-mails and responses. We also go over how Covid has impacted the way we do business and go over the importance of surrounding yourself with the right people, who are going to support you in achieving your life's mission.To learn more about Nida visit https://www.coachnida.com/
