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The Marketing MatrixAuthor: Lisanne Murphy
Are you an online entrepreneur, wading through the bottomless sea of experts and amateurs dishing out large servings of (mis)information. Knowing what will actually make a difference in your business and how to implement the gems requires more time than any of us has! Join Lisanne Murphy, social media agency owner and secret tactic adventurer, as she uncovers the best entrepreneurial minds to demystify the nitty-gritty marketing secrets that make all the difference in actual businesses. These strategies deliver the perfect cocktail of behavioral science and street smarts that are changing the landscape of dream customer definition, message crafting, offer creation, Dream 100 activity, content creation, sales conversion, and traffic profitability. Listen in as she puts these tactical and tangible tools to the test in her own agency and pulls back the curtain to reveal the path to becoming an online legend. Language: en Genres: Business, Entrepreneurship, Marketing Contact email: Get it Feed URL: Get it iTunes ID: Get it Trailer: |
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Strategic Leadership and Navigating Uncertainty with Sarah Gallagher : TMM 161
Episode 161
Wednesday, 1 April, 2026
Strategic Leadership and Navigating Uncertainty with Sarah Gallagher of The Persimmon GroupDiscover how Sarah Gallagher's unique journey from linguistics to executive leadership has shaped her approach to navigating organizational challenges, especially during the pandemic. In this episode, we explore strategy execution, the impact of AI on business, and leadership lessons learned through crisis and growth. Key Topics: Sarah Gallagher’s transition from Middle Eastern studies to leading The Persimmon Group The early days of the COVID-19 pandemic and its impact on leadership strategies Lessons on separating self-worth from outcomes in crisis times The influence of linguistics and cross-cultural experience on consulting and leadership Overcoming gender stereotypes and confidence versus competence dilemmas The origin of The Persimmon Group’s name and symbolism from Native American legend How AI can support organizational development and learning at scale The importance of strategic agility and resilience in a post-pandemic world Building leadership pipelines: project managers as future CEOs Tips for balancing authenticity, imposter syndrome, and displaying humility Timestamps: 00:00 - Welcome and introduction to Sarah Gallagher and The Persimmon Group 02:11 - Sarah’s career journey from Middle Eastern studies to consulting 04:19 - Leading The Persimmon Group through COVID-19 crisis 05:32 - Personal stories of fear, resilience, and perspective shifts during the pandemic 09:22 - How pandemic experiences transformed leadership approach and personal growth 10:36 - The role of linguistics and cross-cultural understanding in leadership and consulting 15:05 - Confidence, imposter syndrome, and gender stereotypes in professional settings 18:03 - The collective impact of imposter syndrome and authenticity on women leaders 22:24 - The story behind The Persimmon Group’s name and symbolism 25:10 - Personal experiences with mindfulness and nature in leadership development 26:14 - The core services of The Persimmon Group: strategy execution and organizational system building 28:22 - Industries served and success stories including pharmaceutical manufacturing 30:01 - Addressing recurring organizational goals and seismic shifts 34:13 - The role of project management in strategic execution and organizational agility 35:08 - Future focus: AI's impact on entry-level positions and marketing strategies 38:12 - Using AI to develop and scale human skills effectively Connect with Sarah Gallagher: https://www.linkedin.com/in/saraegallagher/https://thepersimmongroup.com/ THANKS FOR TUNING INTO THE MARKETING MATRIX PODCAST For more growth and scaling strategies for lead generation, sales, and client retention, reach out to Lisanne directly on LinkedIn, Facebook, or Instagram. Lisanne’s goal it to accelerate your journey to your goals and eliminate unnecessary resource waste. ✅ IF WE WORK TOGETHER, YOU’LL GAIN: ➤ The capability to rapidly scale with systems. ➤ An increase in sales and revenue within the first 90 days of working together. ➤ A 12-month execution plan that accumulates free cash flow. ➤ The ability to stop wasting money on sales and marketing initiatives that don’t work ✅ WHY IT WORKS: This isn't a "latest tactics" consulting approach or “another service vendor”, but a RESULTS based partnership where we are obsessed with understanding your company goals and the problems stunning growth. We do this by using data, communication, and technology to make strategic decisions together to take your company to the next level. ✅ WHAT’S NEEDED TO WORK TOGETHER: ➤ Have satisfied customers and a proven track record. ➤ Established product-market-fit ➤ Have the capacity to handle increased business. ➤ Are open to following our proven frameworks and strategies. ✅ READY FOR THE NEXT STEP? 👍 If you're ready to transform your business and achieve the results you’ve been aiming for, let’s talk. Schedule a call with us below to get started. 👉 https://calendly.com/lisanne-2/discovery-call-growth-partner You can also follow Lisanne on the socials: Instagram: https://www.instagram.com/lisannemurphyhq/ Facebook: https://www.facebook.com/lisanne.murphy.3 LinkedIn: https://www.linkedin.com/in/lisanne-murphy/ See you next week on The Marketing Matrix!
