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Confessions of a Higher Ed CMO with Jaime HuntAuthor: Enrollify
Confessions of a Higher Ed CMO is like a conference in a podcast, offering a blend of professional wisdom, innovative ideas, and personal anecdotes. Whether you're a higher ed marketer, a faculty member curious about the behind-the-scenes of university branding, or just someone with an interest in the intersection of education and marketing, the podcast is your gateway to the lesser-known narratives of higher education. In each episode, host Jaime Hunt engages in candid and insightful conversations with leading minds in the field, exploring not just the nuts and bolts of marketing, but also the diverse and often unexpected challenges and stories that define higher education marketing. Our guests, a mix of seasoned CMOs, innovative thinkers, and key influencers in the higher ed sector, don't just share their professional triumphs; they open up about their personal journeys and share their candid insights.. The podcast goes beyond the conventional, bringing to light the real stories behind campus campaigns, the evolving nature of student engagement, and the creative challenges in this unique field. With a host renowned for establishing a warm and engaging rapport, each episode feels less like an interview and more like a conversation between old friends. The discussions are not only thoughtful and informative but sprinkled with moments of humor and fun, capturing the essence of what it's like to navigate the complex world of higher education marketing. Confessions of a Higher Ed CMO is hosted by Jaime Hunt and is a proud member of the Enrollify Podcast Network. Language: en Genres: Business, Management, Marketing Contact email: Get it Feed URL: Get it iTunes ID: Get it Trailer: |
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Ep. 112: Leading Marketing in a Decentralized Unit
Episode 112
Wednesday, 2 September, 2026
Jaime Hunt sits down with Nathan Jorgensen, Chief of Marketing and Enrollment Communications Manager at Ohio State University’s College of Nursing, to explore the dynamic relationship between centralized and decentralized marketing teams, sharing practical tips for building trust with academic deans and faculty. Nate explains how simple visual aids can translate complex marketing strategies, discusses the balance of institutional branding with college-specific storytelling, and shares his passionate take on why higher education is doing its best work today. Guest Name: Nathan Jorgensen, Chief of Marketing and Enrollment Communications Manager, Ohio State University College of Nursing Guest Social: https://www.linkedin.com/in/npjorgensen/ Guest Bio: Nathan Jorgensen is the chief of marketing and enrollment communications manager for the Ohio State University College of Nursing. Prior to this role, he was the senior marketing director at Miami University. He has extensive experience in strategic marketing management, team leadership, and enrollment growth initiatives. Over 16 years in higher education and more than a decade in progressive leadership roles have shaped a proven ability to drive impactful campaigns and build strong institutional brands. At Miami University, Nathan led a multifaceted marketing team to achieve significant growth, including a 25% increase in undergraduate applications from 2023 to 2025. He also created a groundbreaking partnership with the Cincinnati Bengals to expand outreach and student opportunities. - - - -Connect With Our Host:Jaime Hunthttps://www.linkedin.com/in/jaimehunt/https://twitter.com/JaimeHuntIMCAbout The Enrollify Podcast Network:Confessions of a Higher Ed CMO is a part of the Enrollify Podcast Network. If you like this podcast, chances are you’ll like other Enrollify shows too! Enrollify is made possible by Element451 — The AI Workforce Platform for Higher Ed. Learn more at element451.com. Hosted by Simplecast, an AdsWizz company. See pcm.adswizz.com for information about our collection and use of personal data for advertising.
