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Next in Consumer Products  

Next in Consumer Products

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Author: Publicis Sapient Consumer Products

The Next in Consumer Products podcast from Publicis Sapient aims to share relevant insights on unlocking whats next in digital transformation and consumer product industry. Over the course of the past 25 years, we have seen a dramatic shift in the way consumers leverage technologies in all forms in their paths to purchase. In light of recent global events, how we shop and, more specifically, how we engage with brands have evolved even more rapidly. Consumer product firms need to win in this new era of digital. In this podcast series, we will dive into different trends and explore how companies can utilize the disruptive power of technology in their pursuit of next.
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Language: en-us

Genres: Business, Marketing

Contact email: Get it

Feed URL: Get it

iTunes ID: Get it


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Salesforce & PS on Digital Transformation with Composable
Wednesday, 8 February, 2023

In this episode we’re joined by special guest Jason Long, Head of UKI Consumer Goods at Salesforce, discussing the emerging space of ‘composable’ – a new component architecture solution that provides a flexible approach to digital transformation. 

 

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