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First to ThriveAuthor: Nicole Cruz
Welcome to First to Thrive, the podcast dedicated to exploring the unique journeys of 1st and 2nd generation individuals. Hosted by culturally-informed speaker and leadership coach Nicole Cruz, each episode delves into the challenges and triumphs of navigating life beyond survival mode. Let's be honest, being the First in your family to challenge the status quo is difficult. But just because you're the first, doesn't mean you're alone. You are part of a large and growing community of other trailblazers who are creating lives beyond their ancestors' wildest dreams. Join us as we provide actionable strategies and inspirational stories to help you become the First in your family to truly thrive. From navigating cultural identity and intergenerational expectations to achieving personal and professional success, First to Thrive is your supportive guide. Subscribe now and start thriving today! Language: en-us Genres: Education, Relationships, Self-Improvement, Society & Culture Contact email: Get it Feed URL: Get it iTunes ID: Get it |
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Ep 110: Creating What Doesn't Exist as a 1st Gen (with Kristelle Siarza)
Episode 110
Monday, 6 October, 2025
Filipina entrepreneur Kristelle Siarza joins Nicole to talk about building what doesn't exist yet—first with Siarza, a full-service marketing/PR/video agency, and then with the Asian Business Collaborative (ABC), a nonprofit offering, education, language access, and advocacy for Asian-owned businesses. They dig into: Outcomes > outputs: moving beyond vanity metrics to community trust and lasting impact Culture as strategy: letting family, fun, and belonging guide clients, campaigns, and team norms Support systems: why nobody truly does it alone (and how to build your circle) Permission to be multifaceted: owner, mom, advocate…and hot-air-balloon student pilot You'll learn: how to choose values-aligned work, design case studies that show change (not just numbers), and use "aliveness" as a decision filter. If this episode helped you rethink metrics or leadership, share it with a friend—and join Nicole's list for more culturally-informed tools for first & second gen leaders. Links: Siarza — https://www.siarza.com/ Asian Business Collaborative — https://asianpibc.org/ Connect with Kristelle — https://www.linkedin.com/in/kristellesiarza/ Connect with Nicole — https://www.linkedin.com/in/nicolecruzmba/









