Digiday Live

Author: Digiday

This podcast features the best sessions from Digiday events. Hear leading executives from publishers and brands discuss the modernization of media and marketing.
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How Kendra Scott offers the the right customer experience at the right time
Thursday, 13 June, 2019

Kendra Scott is using data to better serve the brand’s customers, who want the best experience no matter where they’re shopping. By using the information the brand has gathered on customer behavior, Kendra Scott has built a multichannel strategy in stores and online that offers the right experience at the right time. In this session, hear from Kendra Scott’s vp of e-commerce discuss why listening to customers fuels the most powerful retail strategies.