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The Rice StuffAuthor: USA Rice
During each episode, your hosts Michael and Lesley will explore the world of U.S.-grown rice through the eyes of the people who know it best farmers, millers, researchers, marketers, exporters and end-users. Whether it's amazing achievements in sustainability and conservation, exciting promotional strategies, or innovative technology, we'll get deep into the weeds to tell the story of U.S. rice. Whether you're a seasoned ag industry professional or just looking to learn more about the rice in your pantry, The Rice Stuff has something for everyone. Language: en Genres: Business, Earth Sciences, Science Contact email: Get it Feed URL: Get it iTunes ID: Get it |
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#125 Charting Global Rice Strategy With Get Back Here Dog
Episode 125
Monday, 10 November, 2025
Crafting a global marketing strategy for U.S.-grown rice is a heavy lift. Hosts Michael Klein and first-time co-host Cameron Jacobs dive into international marketing with Corey Hayes and Liz Deets, co-founders of Get Back Here Dog, the full service agency working with USA Rice. They discuss creating a global digital playbook everyone can draw from no matter the market and how authenticity, strategy and a love of rice fuel their creative approach. With special guests: Liz Deets, Co-founder, Get Back Here DogĀ and Corey Hayes, Co-founder, Get Back Here Dog Hosted by: Michael KleinĀ and Cameron Jacobs











