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The 30 Percent PodcastAuthor: The 30 Percent Podcast
The 30 Percent Podcast is a podcast that focuses on the Kenyan music industry. The name is derived from the astonishing stat that between 30% - 40% of music played on Kenyan radio stations is Kenyan. Our goal is to see this percentage go up significantly. We will also broadly discuss global music industry trends and contextualize them through the lens of two music producers based in Kenya. Language: en Genres: Music, Music Commentary Contact email: Get it Feed URL: Get it iTunes ID: Get it |
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Episode 158 | Dystopian
Episode 158
Tuesday, 25 November, 2025
We begin today’s episode with some international news. Roc Nation has announced that they’re entering the distribution space and will be taking 15% of artists’ royalties, is it worth it for artists? (7:16) Next, we discuss Warner Music’s newly announced partnership with AI company Udio (33:38). Spotify is also hinting at a collaboration with sample discovery platform WhoSampled, potentially integrating it into their premium service (40:12) We then get into the recent controversy surrounding Burna Boy, who came under fire for kicking out a tired fan during his show. Was he justified? (43:09) Finally, we wrap up the episode by reviewing the latest music releases (50:31).Intro: Dylan-S, Aahil, Brooklyn Boyz, Silverstone Barz, Makdem - "Jabanation" produced by Dylan Sejpal, Aahil KanjiPick of the Week: Licky - "Paracetamol" produced by Mp3 MeechTo bring more awareness to the different genres of music within the industry we hope to see the artists & songs discussed in the podcast receive the recognition they deserve.













