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The Small Business MindsetAuthor: Kirsten Flory
The Small Business Mindset Podcast is a real life, in the trenches conversation about how you can make your small business run successfully. Host Kirsten Flory, Founder and CEO of Foundations Commercial Real Estate, shares her journey on how she created a successful small businesses, and how she has helped her clients do the same. The Small Business Mindset also features guests that lend their expertise in the areas of: finance, staffing, marketing, and more. Language: en-us Genres: Business, Entrepreneurship Contact email: Get it Feed URL: Get it iTunes ID: Get it |
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159 - Build the Engine Before You Hit the Accelerator
Wednesday, 23 September, 2026
Watch this episode on YouTube! What does it really take to build a successful small business? In this episode, Kirsten sits down with Chase Fairchild, serial entrepreneur and founder/CEO of Bolt Marketing in Lexington, Kentucky for a wide-ranging conversation about entrepreneurship, marketing, community, and the lessons that come from both success and failure. Chase shares how his entrepreneurial journey started with something as simple as cutting grass door-to-door eventually growing into managing dozens or properties and hiring friends. Along the way, he experienced both business successes and failures - including an agency that ultimately failed because the partners hadn't clearly identified the problem the business existed to solve. That experience became one of the foundations for how Chase approaches business today: solve a real problem, understand your customer, and get the fundamentals right before chasing the next shiny object. In this episode, Kirsten and Chase discuss: Why not everyone is cut out to be a business owner The importance of identifying the real problem your business exists to solve The three roles every entrepreneur must navigate: technician, manager and entrepreneur Why entrepreneurs can become distracted by the next exciting idea instead of going deeper into their existing business The marketing fundamentals many small businesses overlook Why messaging and positioning should come before social media and advertising Why your website should be your "digital nucleus" The importance of using authentic, native photography and video to build trust Why businesses shouldn't make their marketing all about themselves The growing value of in-person experiences One of the biggest takeaways: Don't skip theh fundamentals! Connect with Kirsten: Instagram Facebook LinkedIn And don't forget to SUBSCRIBE so you won't miss an episode!
