The Sugatan Effect Podcast

Author: sugatan.io

Holistic approach to eCommerce & entrepreneurship. A podcast in which we cover topics with radical transparency to help you achieve mastery and excellence in your craft.
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Language: en-us

Genres: Business, Entrepreneurship, Marketing

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#66 TikTok is the gateway to e-commerce success – Haley Rebennack & Callum Hilton
Episode 66
Thursday, 1 September, 2022

eCommerce marketers, you’re missing out big time if you’re not advertising on TikTok yet! In this podcast episode, Sugatan’s Video Strategists and resident TikTok connoisseurs, Haley Rebennack and Callum Hilton talk about paid versus organic TikToks, the power of viral sound and music, how TikTok is just as effective of an acquisition channel as Facebook and Instagram, and why eCommerce brands need to get onto TikTok pronto.