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Cultivating Business GrowthAuthor: Willow Virtual CFO
How can I increase the value of my business? How can I increase profitability in my business? Is it possible to balance owning a successful business with living the lifestyle I desire? Welcome to the Cultivating Business Growth Podcast, where we answer all of those questions and MUCH MORE! We host weekly discussions designed to help you grow your business AND create the lifestyle you desire. Elevate your business with proven strategies from CPAs and business advisors. We discuss real-world challenges solved with actionable steps that get you real results both in business and building the life you deserve. Language: en Genres: Business, Entrepreneurship Contact email: Get it Feed URL: Get it iTunes ID: Get it |
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#189: Software ROI: How to Make a Smarter Software Investment with Shapeconnect
Monday, 14 September, 2026
A software investment includes much more than a monthly subscription. Implementation, data migration, integrations, employee training, and temporary productivity losses can all affect software ROI. Katina Peters is joined by Brian Zielinski and Mark Kennedy of ShapeConnect to discuss how business owners can identify the problem they need technology to solve, compare platforms and vendors, involve employees in the selection process, and measure results after implementation. They also explain why companies frequently buy more software than they need, how disconnected technology stacks develop, and why a limited-time discount should never determine such an important long-term decision. Learn more at https://www.shapeconnect.com/.
