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Don't VLOOKUPAuthor: Bar Bruhis
Data is abundant, yet operators still choose to rely on intuition to make critical business decisions. To be fair to this general characterization, many operators would like to leverage data but often will be misguided by false signals, tools, or loud marketing voices that may not be as informed or factually motivated. And thats where Dont V*LOOKUP comes in. This podcast is meant to shed light on how best-in-class operators leverage data to make transformational decisions for their businesses and customers. Subscribe to the newsletter here: https://dontvlookup.beehiiv.com/ Language: en Contact email: Get it Feed URL: Get it iTunes ID: Get it |
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#27 - Wyatt Lowe, VP of Growth @MaryRuth Organics
Episode 27
Thursday, 31 July, 2025
Wyatt Lowe, VP of Growth at MaryRuth Organics, unpacks how to build a high-output, omni-channel growth engine. From revamping media mix models to measuring the halo effect of TikTok and Meta on retail, Wyatt shares the data-first tactics fueling their nine-figure brand.
