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The Beauty BeatAuthor: Covalo
The Beauty Beat tracks the pulse and beat of the beautyverse for industry insiders. We explore big and small beauty brands, beauty tech and gadgets, e-commerce and marketing, ingredients and packaging, and everything in between. Language: en Genres: Arts, Fashion & Beauty Contact email: Get it Feed URL: Get it iTunes ID: Get it |
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#25: Performance, Proof & the 2026 Playbook for Science-Backed Beauty Brands with Faiza Hussain and Oliver Hofmann
Episode 25
Friday, 30 January, 2026
In this episode of The Beauty Beat, host Lisa is joined by Faiza Hussain (The Skin Shrink) and Oliver Hofmann (Shieling Laboratories) to unpack the most important signals emerging from in-cosmetics Asia 2025 – supported by real Covalo data insights. Together, they explore the industry's shift toward performance-first ingredient selection, the rapid rise of biotech innovation, and why sun care is becoming a central pillar of modern skincare. The conversation also looks at how nighttime routines are evolving beyond repair to emotional well-being and sensory experience.Most importantly, the episode delivers concrete takeaways for brands building their 2026 strategies – highlighting why transparency, scientific validation, and ingredient integrity are becoming non-negotiable for success.A must-listen for beauty brands and formulators who want to move from trend-watching to evidence-based action.Links mentioned in this episode:The Skin Shrink websiteInstagram: @theskinshrink and @thefaizahussainShieling Laboratories website













