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Author's Edge: Smart strategies for book marketing, publishing, and visibility that actually workAuthor: Allison Lane
The Authors Edge is the go-to podcast for authors ready to learn to turn their ideas into bestselling books, build platforms that reflect their authority, and grow lasting visibility. Hosted by nonfiction book coach and marketing strategist Allison Lane, this show gives you clear, honest insight into what actually works in publishing and platform growth.Each week, youll get practical guidance and straight talk from the people who move the needle including Daniel Murray of The Marketing Millennials, bestselling author and TEDx speaker Ashley Stahl, literary agent Sam Hiyate, national TV host Dr. Partha Nandi, marketing strategist Rich Brooks, behavioral expert Nancy Harhut, and bestselling author Tracy Otsuka.Get clear, no-fluff insight on what actually works - whether youre writing your first book, pitching agents, launching your platform, or growing long-term influence. this podcast will show you how to do it right.If youre ready to be known for what you know, The Authors Edge will give you the tools to grow your visibility, attract opportunity, and lead with authority. Your book is the smartest marketing move youll ever make. Listen, learn, and lead with The Authors Edge - your go-to marketing podcast for publishing. Language: en-us Genres: Arts, Books, Business, Marketing Contact email: Get it Feed URL: Get it iTunes ID: Get it Trailer: |
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Grow on LinkedIn Without Posting Daily with Mandy McEwan
Episode 110
Tuesday, 10 February, 2026
Turn LinkedIn comments into real visibility using a simple 3-sentence method you can do in 15 minutes a day.This episode explains how experts and professionals use a strategic LinkedIn commenting strategy to grow their reach without posting every day.LinkedIn and personal branding strategist Mandy McEwan shares a real-world example of one comment generating 90,000 impressions.Listeners will learn when to use commenting instead of posting to build authority faster with less effort.If you want to grow on LinkedIn but posting feels like a second job, start with comments.In this episode of The Author's Edge, host Allison Lane and Mandy McEwan break down a repeatable 3-sentence framework for comments that get seen, spark conversations, and drive profile clicks.You’ll also learn who to comment on, what to say so you do not sound salesy, and how to turn your best comments into future posts so you never start from a blank page.Links and ResourcesConnect with Allison: https://www.linkedin.com/in/allisonlanelitConnect with Mandy: https://www.linkedin.com/in/mandymcewen/ Learn about Mandy McEwan’s Next Wave membership: The Next Wave: https://www.golumi.io/the-next-wave/ Timestamps 00:00 Why LinkedIn feels intimidating when colleagues are watching 02:05 Why people stay small on LinkedIn 05:10 Why job-title headlines reduce profile clicks 08:15 LinkedIn headline tips that create curiosity 12:10 The 3-sentence method for LinkedIn comments 16:30 Who to comment on: prospects and thought leaders 20:40 One comment, 90,000 impressions: what made it work 24:15 Comment vs repost-with-comment vs original post 28:05 Turn comments into posts with a simple swipe file 31:10 How to DM like a normal human 35:05 How to use AI without losing your voice 39:10 The 15-minute action step for today Listen now for the LinkedIn commenting strategy that builds visibility, thought leadership, and inbound opportunities without posting every day. Rate, Review, & Follow The Author’s Edge “So incredibly helpful!” >>> If that sounds like you, I’d be so grateful if you’d rate and review the show! Your support helps more authors build their brands, reach their audiences, and launch their books successfully. Here’s how: Click here, scroll to the bottom, and tap to rate with five stars. Select “Write a Review” and tell me what you loved most about the episode! And don’t forget to follow the podcast if you haven’t already. I’m sharing bonus episodes packed with insider tips, and I’d hate for you to miss out. Hit that follow button now.LinkedIn @allisonlanelitYouTube @allisonlanelitFacebook @allisonlanelitInstagram @allisonlanelit 🔔 Subscribe or Follow for more tips and insights on publishing and marketing👍 Like, comment, and share this video if you found it helpful!
