Trending Topic - Management NovelWe have to do something with Social Media #butwhat? In this exciting and entertaining management novel, Gerrit Heijkoop reveals the true power of social media. We join Victor and his team, going all in to turn the tide. They get practical tips and... Author: Gerrit Heijkoop & Paula Vos
Victor Van Wely has no use for social media. But now the executive director of NatSoRoPro is facing the biggest challenge yet in his career: organising the annual world conference Rodentia. Things are not looking well. They are far behind on registrations, their budget is depleted and the chairman of the board is losing his patience. Can social media indeed be his savior, as everybody always seems to claim? In this exciting and entertaining management novel, Gerrit Heijkoop reveals the true power of social media. We join Victor and his team, going all in to turn the tide. They get practical tips and tricks about social media, experience the pitfalls and discover which fundamental principles lead to success. Will these insights come in time for the NatSoRoPro? Are they able to save the conference? Why is Victor invited to a late night TV show? And what is the role of his guinea pig in all this? ---- Written by Gerrit Heijkoop & Paula Vos Narrated by Kevin Stillwell Amsterdam, Netherlands 2015 Language: en Genres: Arts, Books, Business, Marketing Contact email: Get it Feed URL: Get it iTunes ID: Get it |
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Chapter 1 – All or nothing
Episode 1
Saturday, 7 December, 2019
Thursday, August 20, 2015 | 83 days until the conference | 153 registrations‘Meditating, are we, Victor?’Upon hearing Jacques Lodewyks’ deep voice, Victor VanWely quickly lifted his feet off the radiator. He turned his leather desk chair so abruptly, he had to hold on to the top of the desk to stop the chair from spinning out of control. His guinea pig, Napoleon Bonaparte, gave a loud wheek from his cage in the corner of the office. ‘Jacques, what a pleasure,’ Victor said. Meditation, if only he could. Perhaps it would inspire him to find the ultimate solution to his troubles. The director of the National Society for Rodent Professionals was facing the biggest challenge yet in his career. ‘Coffee?’ asked Victor. ‘No thank you,’ Jacques said, placing a hand over his heart. ‘Doctor’s orders.’ He ignored the chair Victor offered him, took a celery stick from his coat pocket and stuck it through the bars of the guinea pig’s cage. Napoleon eagerly tugged the treat into the cage and began nibbling away at it thoughtfully......----Written by Gerrit Heijkoop & Paula VosNarrated by Kevin Stillwell