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Building Teams with TEAMES & COAuthor: TEAMES&CO
Company strategy, employee engagement and customer experience are often spoken about as competing priorities or distinct drivers of organizational growth. At TEAMES & CO, we believe that growth is accelerated, when empowered teams deliver on an aligned strategy to create memorable customer experiences. Building Teams with TEAMES & CO is a podcast that brings it all together to help leaders implement ways to build team alignment, break down silos, optimize their customer experience, and accelerate business growth. Language: en Genres: Business, Management, Marketing Contact email: Get it Feed URL: Get it iTunes ID: Get it |
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Behind The Buzzwords - Episode 4 - Digital Marketing
Episode 88
Tuesday, 13 August, 2024
Welcome back to "Behind the Buzzwords" with your hosts Tracy Eames, Arielle Morten, and Yanta Haynes! In today's episode, we discuss marketing strategy and digital advertising. Yanta highlights the importance of having a clear plan when using Facebook ads to avoid wasting money. Tracy reinforces the need to tailor marketing strategies to each business by truly understanding their audience.We'll also discuss the difference between tactics and strategy, explore the concept of the marketing funnel, and discuss the power of email marketing, with Arielle emphasizing its high ROI. Plus, we'll cover the essentials of SEO and the importance of continuous testing to see real results. Join us as we demystify these marketing concepts and make them more accessible and enjoyable. Don't forget to like, share, and subscribe to stay updated with our latest insights and tips!(02:15) - Arielle, Tracy, and Yanta discuss the crucial role of having a strategic game plan for your Facebook ads. Yanta spells out why throwing money at ads without a plan is like tossing cash into a black hole—ouch!(22:10) - Arielle takes the wheel to talk about the power of email marketing. From catchy subject lines to compelling content, we've got the lowdown on how to make your emails irresistible and your open rates soar.(38:50) - The spotlight's on SEO. Tracy and Yanta explain why it's not just a one-and-done task but an ongoing journey. Spoiler alert: It's worth every bit of the effort!Related Links:TEAMES & CO on Youtube - https://www.youtube.com/@teamesandcoBehind The Buzzwords on Youtube - https://www.youtube.com/@BehindTheBuzzwordsPodcastViews expressed by guests are their own and may not reflect the views of Behind the Buzzwords. Mention of particular products or services and participation of a guest does not imply an endorsement by Behind the Buzzwords. The information provided is for educational and entertainment purposes and should not be taken as professional advice.Our podcast is edited by Nodderly (www.nodderly.com). A huge thank you to their team for the great video, audio, and editing support!
