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Email Writers Lab: Storytelling Strategies for Online Marketing and Business GrowthAuthor: Eme Bassey
Join Email Strategist & Copywriter Eme Bassey, and expert guests each week for proven strategies that help Course Creators, CEOs, and Ecommerce Brands write emails people actually want to read. Discover how to write compelling stories and craft high-converting sequences that attract premium clients, and build lasting customer relationships. Whether you're struggling with open rates, sales conversions, or writing engaging content, this podcast provides the frameworks and templates you need. Transform your email marketing from basic broadcasts into powerful stories that drive business growth. Language: en-gb Contact email: Get it Feed URL: Get it iTunes ID: Get it Trailer: |
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The Vivid Story Method & How to Make it Yours
Saturday, 28 December, 2024
In this conversation, Eme Bassey shares her journey of discovering the power of storytelling and how it led to the creation of her book, 'The Vivid Story Method.' She emphasizes the importance of faith in her work and the divine inspiration she feels in her storytelling process. Bassey discusses the distinction between knowledge and understanding in storytelling, highlighting the need for personal interaction with the material to truly grasp its essence. She explains how storytelling can enhance email marketing and the significance of personal stories in connecting with audiences. The conversation culminates in an invitation for listeners to engage with her book and develop their unique storytelling voice. Takeaways Belief in God has been a guiding force in my life. Storytelling became an obsession after taking a course. Knowledge is different from understanding; interaction is key. Teaching storytelling is about teaching humanity. The Vivid Story Method simplifies storytelling for marketing. Without understanding, storytelling becomes just a tactic. Personal stories create deeper connections with audiences. The book serves as a foundation for storytelling success. Engagement with the material is essential for growth. Storytelling transforms marketing into a meaningful connection. Chapters 00:00 Faith and Inspiration Behind the Book 01:14 The Journey to Storytelling 04:45 Understanding Storytelling in Marketing 08:04 The Vivid Story Method Explained 12:37 Bringing the Vivid Story Method to Life 16:03 Podcast Outro - Olabassey.wav
