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Email Writers Lab: Storytelling Strategies for Online Marketing and Business GrowthAuthor: Eme Bassey
Join Email Strategist & Copywriter Eme Bassey, and expert guests each week for proven strategies that help Course Creators, CEOs, and Ecommerce Brands write emails people actually want to read. Discover how to write compelling stories and craft high-converting sequences that attract premium clients, and build lasting customer relationships. Whether you're struggling with open rates, sales conversions, or writing engaging content, this podcast provides the frameworks and templates you need. Transform your email marketing from basic broadcasts into powerful stories that drive business growth. Language: en-gb Contact email: Get it Feed URL: Get it iTunes ID: Get it Trailer: |
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Create it Once. Use it Forever: 11 Reasons Why an Email Mini-Course is the Most Effective Lead-Magnet
Monday, 5 May, 2025
SummaryEme Bassey discusses lead magnets, particularly focusing on email mini courses as an effective strategy for building email lists and engaging with potential customers. She emphasizes the importance of providing value upfront, building trust, and creating lasting relationships with subscribers. The discussion covers various benefits of email mini courses, including their ability to attract ideal clients, educate about the business approach, and serve as a long-term marketing tool.Chapters00:00 Introduction to Lead Magnets03:41 Understanding Email Lists and Service Providers06:22 The Swiss Army Knife of Lead Magnets09:18 Creating Value with Email Mini Courses12:41 Building Trust and Authority15:28 Qualifying Your Audience18:27 Selling Without Being Pushy21:20 Long-Term Benefits of Email Mini Courses24:16 Conclusion and Next Steps30:09 Podcast Outro - Olabassey.wavTakeawaysLead magnets are essential for building an email list.Email lists are more effective than social media for business.An email mini course is a versatile lead magnet.Providing value upfront builds trust with potential clients.Email mini courses can educate subscribers about your approach.They help filter out non-ideal clients from your list.Creating a mini course allows for ongoing engagement with subscribers.Once created, a mini course can be used indefinitely.Email courses can nurture leads and convert them into customers.Building a relationship through email courses is key to long-term success.Keywords: Keywordslead magnets, email marketing, email list, mini courses, audience building, online business, trust building, marketing strategies, content marketing, customer engagementWebsite: www.emailwriterslab.comBook a strategy call: https://tidycal.com/emailwriterslab/20min-strategy
