OTT Business Podcast

Author: Lawrence Harte

OTT Business Podcast covers streaming TV technologies, services, and implementation tips for TV broadcasters, producers, and professionals. Each week we bring you leaders & experts in the TV and digital media industries who share their insights and success stories on new options, systems, and media services.
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Language: en

Genres: News, Tech News, TV & Film

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137 - Automating Video Content Transformation to Vertical Video Using AI
Episode 137
Monday, 1 June, 2026

OTT and streaming media providers are under increasing pressure to rapidly transform content into multiple video formats, clips, and platform-specific versions optimized for streaming TV, mobile apps, social media, FAST channels, and connected devices. Surprisingly, AI-powered video transformation systems can automatically generate highlights, trailers, captions, and social clips in minutes instead of hours, dramatically reducing production time and operational costs. Manually converting content into multiple formats is expensive, time consuming, difficult to scale, and can produce inconsistent quality, poor contextual understanding, and ineffective viewer engagement across different platforms. This podcast session helps you to discover how AI-powered video transformation tools can automate media processing workflows, reduce costs, accelerate multi-platform distribution, and improve audience engagement and monetization results. Topics Covered: What Is Vertical Video? What Surprises Companies About Vertical Video? Vertical Video Opportunities for Broadcasters What Is AWS Elemental Inference? How Does the Vertical Video AI Work? Who Needs Vertical Video Tools? Getting Started with AWS Elemental Inference Real-World Workflow: Live Game Example Where to Learn More