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This Can't Be That Hard  

This Can't Be That Hard

Author: Annemie Tonken

You love photography, but running a business? That's a different story. If you've ever thrown up your hands trying to figure it out yourself and said "This CAN'T be that hard!!!" you've come to the right place. Host Annemie Tonken's secret superpower is cutting through the confusion to give you actionable, step-by-step strategies and systems that will help you build a business that reflects your values, serves your needs, and thrills your clients. Tune in to find out why thousands of photographers around the world love Annemie's simple, you-can-do-this approach to everything from pricing to marketing to customer service... and so much more! Whether you're still just dreaming of starting a photography business or have years of experience under your belt, you'll find ideas and inspiration every week to help you run a profitable, sustainable business you love.
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Language: en

Genres: Business, Entrepreneurship, Marketing

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367 - The System Behind Your Tech Stack
Episode 367
Monday, 4 May, 2026

Tech tools and software are an easy thing to accumulate. Most of us add tools when we find them, promising ourselves we'll dive in "as soon as we have time. Before long, we've got a giant tech stack that just kind of happened.In this episode, I'm talking about the costs of "tech debt" - not just the financial expense, but the minutes, hours, even cumulative days that we all spend on workarounds, redos, and tweaks, all the while thinking, "I'm sure I had a tool that was supposed to do that!"We'll also cover the three layers of your business where tech tends to accumulate, along with a simple, three-question audit to help you see your system clearly.The goal here isn't a perfect stack... it's just an intentional one, where you've got all the tools you need (and none you don't).Resources mentioned: Photographer's Business Dashboard Sign Up for the FREE Webinar: Economy Proof Your Business - 3 Ways to Make More Without Charging MoreResources:New to the podcast? Go to thiscantbethathard.com/welcome to get access to 3 of Annemie's best free resources.Join our community! We'd love to welcome you into our supportive, business-focused private Facebook group. Go to facebook.com/groups/thiscantbethathard to request access.Long-time listener? Leave a review!

 

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