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Essential Ingredients PodcastAuthor: Justine Reichman
Essential Ingredients powered by NGP is an Online podcast, launched by Justine Reichman a socially minded Founder, Connector and Philanthropist. This podcast features a multi-generational group of startup founders, thought leaders and change makers who discuss the importance of building businesses from concept to purpose that directly align to your purpose and mission and support a regenerative future for and from people to planet. Topics include "building a business to support your purpose" to "global issues challenging our farming, production and supply chain" to "telling your story" and "developing consistent branding". In addition to the conversation segments, these talks also conduct interviews with Serial entrepreneurs, new founders and industry experts. Interested in sharing your story, email us to participate in our next podcast. Production of the podcast is held in San Rafael. Language: en Genres: Business, Entrepreneurship, Health & Fitness, Nutrition Contact email: Get it Feed URL: Get it iTunes ID: Get it |
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082: Build CPG Faster— Stop CPG Product Chaos With One AI-Powered System with Karen Huh
Episode 82
Tuesday, 13 January, 2026
"The value you get out of Zucca and all the things it can do is far cheaper than what it would take to hire another person or hire an external consultant to do that work." —Karen Huh Building a CPG product should not feel like juggling spreadsheets at midnight. Teams lose time, money, and clarity when formulas, costs, and decisions are scattered across multiple locations. This conversation confronts that reality head-on and addresses why speed and focus are crucial in the food, beverage, and supplement industries right now. Karen Huh shares how two decades in CPG at companies shaped her view of broken product development workflows. That experience led her to build Zucca, an AI-powered operating system designed to unify how CPG teams ideate, formulate, cost, and scale products. Listen to hear how modern CPG teams are using AI to work smarter and move faster. Building an AI-powered operating system for CPG product development Why product launches break down as brands grow How AI supports formulation, costing, and iteration Reducing time to scale-ready formulas Collaboration and single source of truth for CPG teams Using AI as a teammate, not a replacement What founders misunderstand about AI and speed The future of AI in food and beverage innovation Meet Karen: Karen Huh is the co-founder and CEO of Zucca, an innovative operating system for product development in the consumer packaged goods (CPG) industry, powered by AI. With over 20 years of experience, Karen has held leadership roles at Starbucks and numerous venture-backed brands, building a strong track record in product innovation and business development. Drawing on her in-depth knowledge of CPG workflows, she is dedicated to streamlining and unifying product development processes through advanced technology. Karen leads a diverse, expert-driven team at Zucca, helping brands of all sizes create, manage, and scale products more efficiently. Website LinkedIn Connect with NextGen Purpose: Website Facebook Instagram LinkedIn YouTube Episode Highlights: 02:12 What Inspired Zucca 05:32 Early Exposure to AI 11:24 Challenges and Surprises in AI Development 16:30 Zucca's Unique Features and Benefits 19:02 User Experience and Implementation 24:59 Impact on CPG Companies 28:12 Customer Success Stories 30:47 Accessibility and Pricing
